EricEric Heddleston

Eric played golf in high school but discovered its true benefit during his 12 years working in the wholesale industry.  He quickly discovered that he made more sales on the 18th green than he ever did knocking on a customer’s door.  He worked from an entry level position to Branch Manager in charge of 15 employees and a $2 million dollar a month P&L, ultimately opening his own manufacturer’s representative agency.

During that time, he also took courses in the PGA PGM program at New Mexico State University and taught golf lessons on the side. When he moved to Arizona, he completed his Bachelors degree in Agribusiness with a concentration in PGA Golf Course Management  at ASU in December of 2013.  He also received a Class A PGA certification in May of 2013.

While at ASU, he met his future business partners Geoff and Aaron.  Eric told them about a revolutionary new idea for a golf training aid.  It would simplify many of the things that were difficult for new players to learn, like ball position and maintaining a consistent angle when making a cut or draw. It quickly became clear that this investment opportunity could not be missed and so the Swing Setup company was born.


HustonHeadShot2Geoffrey Huston, M.S., PGA

Geoffrey grew up in Gilbert, AZ, where he was a three time letterman on the varsity golf team at Highland High School. After high school, Geoffrey attended Arizona State University where he majored in Agribusiness with a concentration in PGA Golf Management. While at ASU he completed 16 months of internships at public, private, and resort golf facilities along with tournament operations at the Southwest Section PGA. After graduating in May of 2003, Geoffrey took a full time position with the Southwest Section PGA as their Tournament Coordinator. He ran over 180 tournaments per year and taught private and group lessons on the weekend during his tenure at the Southwest Section PGA. In May of 2005, Geoffrey took a position as the Assistant Director of the PGA Golf Management Program at Arizona State University. In this role, Geoffrey taught golf classes for beginners and advanced players along with classes in business operations management and customer relations. In October of 2008, Geoffrey was named the Horton Smith Award winner for the Southwest Section, which is an award given to one PGA member each year who shows outstanding leadership and dedication to PGA education. In December of 2009, Geoffrey received his Masters degree in Agribusiness from the W.P. Carey School of Business at Arizona State University. Geoffrey was named the Director of the PGA Golf Management Program in August of 2011 and remains in that position today. Geoffrey has been playing golf for over twenty-five years and teaching golf for more than 10 years. When Geoffrey is not teaching or playing golf, he enjoys spending time with his wife Alison and their son Jake.


Aaron Gagleard

Currently a senior in the Professional Golf Management Program at Arizona State University, and the College of Technology and Innovation. Upon graduation, he will have PGA of America Class “A” Golf Professional status. Over the past 5 years, he has developed a deep passion for the game of golf.  He hopes to use his Class “A” PGA of America status to introduce the game of golf to young people and new golfers in order to help grow the game and its popularity.